To promote play education and provide emotional support for children and parents.
To promote a culture of inclusiveness, and create new career opportunities for play education.

Providing various innovative and professional ‘out-reaching’ training services to middle-aged people and older people ; providing professional training, on-the-job training and employment opportunity for youths who were inspired to become professional instructors and pursue career development in the fitness industry in the long run.

Providing learning platform for the third aged to equip themselves with new knowledge and skills; to develop their potentials.

Operating as a fully functioning retail business and the supply of goods relies heavily on the generosity of the public.

The cafes offer ‘comfort food’, low-carbon eating, vegetarian choices, organic food and fair trade products.